RachelAnne from Krafty Chameleon holding a vanilla cupcake in a paper wrapper outside a building with a large sign that reads 'Everyone has a story worth telling.'
Bold and bright ditsy floral pattern of various flowers and leaves in purple, pink, yellow, and green sherbet tones on an orange background.

Designs that dance off the page…

hey there!

I create bold, joyful surface designs for fabric, wallpaper, homewares, stationery and more.

My work is made for small businesses, indie makers, and creative brands who want to stand out with something original, captivating, and full of charm.

If you’re dreaming up a product that needs a splash of colour and a sprinkle of magic — you’re in the right place.

Bringing vibrant, one-of-a-kind patterns to life…

Perfect for makers and brands who want to stand out and shine

View the Services

Pattern with floral and leaf motifs in shades of blue, green, and pink on a light background, with a green border and the words 'LICENSING' and 'VIEW MORE >' below.
Blue and white ornate floral pattern design on a rectangular surface
Pattern with stylized feathers arranged in fans in pastel shades of purple, green, yellow, and white, set against a white background.

Designs with Heart (and a plan)

Because you deserve designs that don’t just fill space — they tell a story, spark joy, and make your products truly unforgettable.

With a background in both creativity and business, I understand what brands need to stand out and succeed.

Plus, I’m all about collaboration, flexibility, and bringing your unique vision to life with colour, charm, and a touch of magic.. 

Seamless floral pattern with interconnected leaf and flower motifs in brown on a white background.
Logo for The Krafty Chameleon with black handwritten-style text and small decorative leaves and a chameleon drawing on a green circular background.

On the blog

Let’s Chat

Got a project in mind or just want to say hello? I’d love to hear from you…

…let’s create something beautiful together.

A white card with a brown envelope underneath, all placed on a white surface with three wheat stalks nearby.
The logo for The Krafty Chameleon featuring a chameleon on top of stylized text and decorative leaves on a beige circular background.